Turn Your STR Business Goals Into Reality: Build a Winning 2025 Marketing Strategy in Just One Day!
Are you ready to grow your short-term rental business with clarity to achieve growth results for your Short-Term rental business in 2025?
Without a marketing strategy, is like asking guests to find your property without giving them any directions!
Learn the Marketing Strategies to Attract Your Perfect Customer While Avoiding Costly Trial-and-Error Mistakes
My STR Marketing and Growth Strategy workshop is right for you if you are:
An ambitious short-term rental property business owner or manager and you want to stand out in the crowd and take control of your rental business growth in 2025.
And
You want to implement the right strategies that will drive your business growth forward this year.
You know that if you don't deliver the rental income results you risk losing properties to your competitors.
You want to drive more profitable direct rental bookings and not rely on rental bookings through rental agents and OTA's - saving thousands in commissions!
You want to build trust and loyalty in your brand to generate repeat bookings year after year.
You want support to stop the procrastination about what to do and move forward with your ambitious growth plans.
You are not sure what is working and what needs to be inproved to market your business.
But
You are not confident about the right strategies to make it happen and there is a serious risk that you could lose landlords and properties and revenue if you don't get it right.
STR MARKETING GROWTH STRATEGY WORKSHOP
My STR Marketing Strategy Workshop for short-term rental property business owners is essential for your business to stand out from the crowd, step away from the OTAs, build a trusted in demand brand and drive profitable direct bookings.
After this workshop you will…
Feel more confident about what you need to focus on for your business
Get clear and focused on the marketing goals that are right for your business vision in 2025.
Learn the strategies to attract the right guests at the right price.
Create a step-by-step marketing plan that you can implement confidently
Stop worrying about what your competitors are doing and focus on making your business stand out in the crowd.
Feel confident that you can deliver the results that your landlords need in 2025.
The knowledge, skills and confidence that will help you to have complete control over your business and bookings profit.
The branding and marketing knowledge to profile and attract your perfect customer to build a trusted stand out service that will attract them, using the right strategies for and maximise your revenue and profit.
Why listen to me?
Lisa Roads
Lisa Roads is ‘The Holiday Property Coach, a short-term rental business growth strategy coach.
After investing in property since her twenties and a successful Senior Management career, Lisa launched her entrepreneurial journey. She founded, scaled, and transitioned two service companies that filled gaps in the holiday property market, she scaled her property business from 0 – 175 properties, serving hundreds of properties and guests over twenty years.
After selling her business in 2021, she now works with clients on a 1:1 basis or within one of her programs to help holiday letting business owners scale a profitable, customer-focused hosting business.
About Your STR Coach
Lisa Roads
Lisa Roads is ‘The Holiday Property Coach, a short-term rental business and brand growth strategy coach.
After investing in property since her twenties and a successful corporate career, Lisa launched her entrepreneurial journey. She founded, scaled, and sold two short-term rental property service companies that filled gaps in the holiday property market in Cyprus, she scaled her property business from 0 – 175 properties, achieving 65% direct booking occupancy, and serving hundreds of properties and guests over twenty years.
After selling her business in 2021, she now works with clients on a 1:1 basis or within one of her small group programs to help holiday letting business owners scale a profitable, customer-focused hosting business.
Testimonials
Working with Lisa as an experienced STR industry coach has helped me to review where my business is now and where I want to take it, the operational gaps and risks that I needed to address.
I now have more confidence to move forward with building my brand, attracting the right guests and driving more profitable direct bookings.
~ Saffron Rea - The Woodland Estate
Working with Lisa Working has been an absolute pleasure and a real game-changer for my business.
Her expertise and guidance all the way through have transformed my understanding of brand, business model, revenue and profitability, which has given me the confidence to plan and execute a successful growth strategy, thanks to her insights I can now make informed decisions.
I can't recommend working with Lisa enough!
~ Michelle McCartney - Huluki Sussex Stays
I recently completed Lisa’s Build Your Direct Booking Brand Program for my holiday let, and it was an excellent experience.
Her approach was systematic, making complex concepts easy to understand and apply.Lisa's expertise and practical advice gives a solid foundation to enhance your rental brand and attract more guests to book directly. I highly recommend Lisa’s marketing and branding course to anyone looking to elevate their STR business.
~ Caroline Izod - Dorset Lodge Holidays
Thank You, Lisa! Your knowledge and approach are awe-inspiring, and I'm taking so much away from our group sessions so much value from every session!
~ Justine Ireland - Just For You Holiday Homes
Just to say that the session today was great! I am super excited to go on this growth journey with your support and the support of the others in our mastermind group.
~ Amanda Nightingale - Salcombe Abode
What you're getting
YOUR INVESTMENT IS JUST £195!
A two-hour interactive online Marketing Strategy workshop
19th February 2025
11-00 hrs GMT
Can you afford NOT to do this?
If you don't change something about the way that you market your business. nothing changes and you are stuck in the same place worrying about bookings, revenue and cashflow.
You don’t know what you don’t know and without the right business support, you can unknowingly make the wrong decisions which will not only impact the speed of your business growth but impact your profitability.
When you haven’t built a business brand before, you don’t know what you need to do to create the impact that you need to build your stand out reputation in saturated rental market.
If you don't invest in building your business brand you are accepting that 80 - 90% of your rental bookings will have to come through OTAs and rental booking agencies and you will be paying away up to 20% of your revenue margin away at a time when you could use that profit to pay yourself more.
Be one of the 33% of businesses which thrive beyond five years because you planned your business growth with the right support, proven marketing strategies and brand building foundations to support your growth.
Who is Lisa Roads and why work with me?
I have been in your shoes, right where you are today!
I know the weight of the responsibility to deliver rental revenue to 175 landlords year after year!
The consistent level of service we had to deliver to retain our clients, both landlords and guests, to generate the revenue we needed to cover our growing monthly operating costs for a seasonal fluctuating business with erratic cash flow.
How very lonely it felt being the CEO of a large remote team, and every strategic and operational decision about the business sat with me 365 days a year.
Before I started my STR property management business in Cyprus which I managed remotely from the UKK for 18 years, I had a successful property marketing consultancy in Bristol in the UK.
As a brand growth strategist, I helped property investment businesses create and build unique brands and identify growth opportunities when others only see negative business challenges in a competitive market.
I am so passionate about the STR sector and providing exceptional service to customers and guests that even after selling my six-figure short-term rental business in 2021 the idea of retiring never crossed my mind!
And here I am!
A career that started with my first property investment at the age of 22 and a traditional commercial, corporate world that left me feeling unfulfilled and then redundancy led me to follow my entrepreneurial family genes and immerse myself in the world of property and hospitality for over 23 years.
And now I can help you to achieve the same level of growth and success!
Your Business Investment
STR MARKETING GROWTH STRATEGY WORKSHOP
Pay in Full
£195
Pay in full today
Enrolment closes in:
Full price is £995
BOOST YOUR SHORT-TERM RENTAL BUSINESS PROFITS
Pay in Full
£995
Pay in full today
BOOST YOUR SHORT-TERM RENTAL BUSINESS PROFITS
Pay in Two
2 x £497.50
Pay £497.50 today and £497.50 in 1 month
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Frequently Asked Questions
Can I pay in instalments for the workshop?
This workshop needs to be paid in full to attend .
How long is the workshop
This will be a two-hour online workshop
How many places are there on the workshop?
This will be just six places so that I can give you the right level of attention and support.
Will I have access to Zoom recording?
Yes, the Zoom recordings will be shared for you to download and refer back to.
What happens if I can’t make the workshop on the day?
The Zoom recording will be shared with you within 24 hours of the workshop
Guarantee
I’ve helped hundreds of short-term rental property business owners implement my proven brand growth strategies to maximise their revenue profits from their business most of my client relationships span more than ten years, I am all about building long-term working relationships.
I cannot and won't guarantee overnight success or make you a millionaire, but I will share my years of marketing and short-term rental business experience and knowledge with you, which will far exceed the investment cost in value to your business.
if you are as passionate and committed to being a great host as I am, you attend the workshop or watch the recording and commit to taking action to implement the strategies, you will come away with the knowledge, strategies, and tactics to build a successful short-term rental business.
Call 07863352521
Email: lisa@thepropertymanagementcoach.co.uk
Site: www.theholidaypropertycoach.com
